Influencer visits,
produced end to end.

An influencer visit means a brand invites selected creators to a destination and receives an agreed volume of content on an agreed schedule. It is not a trip that hopes for posts, but a production where deliverables are written down before departure.

We build visits in three directions: Lapland in the winter and autumn-colour seasons, southern Europe in Italy, Spain and France, and the Nordic capitals. Same model throughout: one lead producer, one schedule, one invoice.

Our clients are travel and hotel brands, consumer and lifestyle brands, food and drink brands, and advertising and communications agencies producing a visit on behalf of their client.

Alongside creator visits we also produce press trips, where the audience is media rather than creators — the requirements differ, which is why they are planned separately.

First we define what content the visit needs to produce and where it will be used. That decides the creators, the destination and the rhythm of the days.

Production then runs in stages: creator list and agreements, travel and accommodation, filming permits, a day-by-day shot plan, on-site hosting and reporting.

Six weeks is the shortest realistic lead time. For seasonal destinations such as a Lapland winter, we recommend three to nine months, because accommodation decides the date.